Packaging, Illustration, Naming

We created a linoleum print for the label, depicting the bird species “Krasopouli” (Emberiza melanocephala) that in Greek is translated as “the vineyard worker”. To convey a sense of nostalgia, the typography of the name was done using the title letters of old Greek cinema films, reminiscent of the Greek Taverna culture, and the folk way of entertainment. This is an affordable wine, but our design aimed to exude quality but also the ecological character of the label, elements that are present in the wine, and of course a promise of enjoyment.